Building Backlinks to Your Site to Dominate in the Search Engines
So you have a website and now you need to drive traffic to it. This is an area in which most inexperienced online marketer struggle. They look around at all the “old school” techniques like link exchanges and search engine submissions and waste hours doing things that they’d be lucky to get any traffic from at all. If your focus is on driving real, quality traffic to your website, you should set your eyes on search engine optimization and building backlinks to your site. Better yet, building backlinks that get you into the top ten in Google search results will give you the business you need to succeed. We are in the top ten results and can help you to do the same.
Assuming your site is fairly well optimized in terms of title tags and on-page content, your next focus should be on building backlinks to your site. Getting into the top ten Google results also includes knowing what your competition is doing. There are several benefits to doing this:
1. Creating a natural growth of backlinks will give you some direct traffic from the links because you are supplying information online.
2. The links will give you a boost in the search engine rankings – quality information will put you in the top ten Google search results.
3. You will be able to extend your footprint around the internet – being found online via the natural growth of backlinks to your website will create the traffic you need to grow your business.
A backlink is simply anything a visitor can click on while browsing another site in order to get to your site. This can be done via text or an image, but, for SEO purposes, text links are better (particularly when you can use your keyword as the anchor text).
Search engines see backlinks as votes for your webpage. The more webpages you have voting for you, the better. Further, the more authority that the pages voting for you have, the better.
How does a page get a high authority?
Well, in general, it is through backlinks!
Let’s take a couple of examples:
Page A has 140 backlinks, mostly from high authority sites like CNN, Yahoo, and other news sites.
Page B has 2,000 backlinks, mostly from junky sites, directories and links pages.
Page A would certainly be a stronger link target because it would carry more weight in the search engines.
You want to get a lot of links from a number of different sites, but try to focus on sites that carry some authority of their own.
Keep in mind that each link on a page, passes some of that page’s search engine juice to the page it is linking to. If a page doesn’t have much search engine juice to begin with, you will not benefit much from a link on that page. Similarly, if a page has a little juice but a lot of links on it to other pages, the juice will be spread out over all the links and you will not be left with much.
So far we have:
Get lots of links from a variety of sites.
Try to focus on pages that carry some authority of their own.
Try to focus on pages that do not have a lot of links on them already.
The last piece of the puzzle is to focus on relevant pages. If your webpage is about tennis shoes, you do not want a link from a site about kitty litter. That doesn’t make sense. You want a link from a site that talks about walking or style. Relevance is important.
So now you have a strategy to go out and create a natural growth of backlinks to your site. Begin contacting webmasters and propose some content or articles in exchange for a link to your site on one of their pages. Be creative and go get some quality links!
We can help you to get in the top ten Google Search Results. Being in the top ten results will help you get the traffic and sales to your site that you need to grow your business. Start Now! email: n.l.lemire@gmail.com text or call: 602.561.0723
